Aroeve Air Purifiers Lawsuit: Are They Really HEPA-Grade?

Case Overview: A class action lawsuit claims Aroeve air purifiers do not meet HEPA filtration standards despite advertising claims, misleading consumers. 

Consumers Affected: Consumers who purchased Aroeve air purifiers.

Court: U.S. District Court for the Southern District of New York

Aroeve’s promise of high-quality air purification might not be as reliable as customers were led to believe.

That’s according to a lawsuit filed by a New York consumer claiming that Aroeve marketed certain air purifier models as containing HEPA filters, which testing allegedly revealed to be inaccurate. The plaintiff says the products fail to meet the filtration standards advertised and do not provide the benefits expected by buyers.

Plaintiff Jeffrey Schwartz filed the complaint in federal court, alleging the company’s labeling is misleading and does not reflect the actual performance of the products.

Aroeve Air Purifiers Do Not Meet HEPA Standards, Lawsuit Claims

The lawsuit focuses on three Aroeve air purifier models: MK01, MK04, and MK06. According to the filing, these models were advertised as equipped with HEPA filters, capable of capturing at least 99.97% of airborne particles as small as 0.3 microns. HEPA filters are widely trusted for their ability to remove allergens, bacteria, and other microscopic pollutants, making them a popular choice for consumers seeking better air quality.

Independent testing, however, allegedly showed that these air purifiers did not meet HEPA standards. The lawsuit further claims the filters fell short of the advertised H13 medical-grade filtration standard, which is supposed to capture at least 99.95% of fine particles.

Consumer Relied on Advertising Promises

Schwartz says he purchased an Aroeve air purifier in June 2023, as wildfire smoke from Canada blanketed New York City. As someone with asthma and allergies, he sought an air purifier that could effectively reduce airborne irritants. Schwartz claims the device’s marketing heavily influenced his decision to purchase it, as it touted advanced filtration technology.

According to the lawsuit, Schwartz would not have purchased the product, or would have paid significantly less, had he known the filters did not meet the advertised standards. He is now seeking to represent other buyers who may have relied on similar claims when purchasing these air purifiers.

Aroeve Faces Previous Challenges Over Filtration Claims

The air purifier market has seen its share of disputes over advertising claims. In 2024, a competing brand challenged Aroeve’s filtration claims with the National Advertising Division of the Better Business Bureau, prompting the company to revise its marketing materials. However, the lawsuit alleges these changes came too late for consumers who had already purchased the products.

In the Aeroeve class action lawsuit, Schwartz seeks damages on behalf of affected consumers, as well as injunctive relief to prevent further misleading claims about the performance of its filters.

Case Details

• Lawsuit: Schwartz v. Antadi LLC 
• Case Number: 1:24-cv-09898
• Court: U.S. District Court for the Southern District of New York

Plaintiffs' Attorneys

• Alec M. Leslie, L. Timothy Fisher, and Luke Sironski-White (Bursor & Fisher, P.A.)
• Greg Sinderbrand (Sinderbrand Law Group, P.C.)

Do you own an Aroeve air purifier? Share your thoughts on this lawsuit in the comments below.